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Bowling, Karaoke and Ice Skating Business

Bowling & Karaoke business has become part of the portfolio of lifestyle entertainment services since 1997. The first location located at Major Sukhumvit, with 20 bowling lanes. Rather than being a typical sports bowling venue, “Major Bowl Hit” is launched with an “entertainment bowling” concept and positioning its as friends & families can come in & enjoy the game. In 2006, “Blu-O Rhythm & Bowl” was introduced, targeting at the high-end of the consumer segmentation in the metro areas. The first Blu-O Rhythm & Bowl was put up at the Siam Paragon (a mega shopping mall in the heart of Bangkok). By providing 38 bowling lanes, 16 karaoke rooms, include 2 Platinum rooms with 4 exclusive bowling lanes each & karaoke facilities. Continuously, the company opened more branches under “Blu-O Rhythm & Bowl” brand. For oversea expansion, in 2014, the Company expanded the Bowling Business in Cambodia. This new branch offered 13 bowling lanes including 1 Platinum room and in March 2017, the company opened bowling 8 bowling lanes in Laos. Furthermore, “Sub-Zero: the Ice Skate Club” is the latest lifestyle entertainment that has been added to the portfolio. It is rapidly become one of the most popular meeting joints for the hip & cool customer segments in town with the concept of “sport and entertainment”. The company also provides academy ice link by offering Figure and Hockey class. Sub-zero has a compact ice skating rink of about 800 – 1,000 sq.m. per branch. In 2015, the company operated 5 branches of ice skating comprising Esplanade Ngamwongwan-Kaerai, Sukhumvit, Mega Cineplex, Central festival Chiangmai, Central festival Hatyai.

At year-end 2017, the company operated 16 bowling locations comprising 298 lanes, 169 karaoke rooms and 5 ice skating rinks in Thailand and Cambodia.

PVR Blu-O had 6 branches of bowling business in India which are at Gurgaon (24 Lanes), Orion Mall-Bangalore (27 Lanes), Market City-Pune (17 Lanes), Market City-Bangalore (16 Lanes), Elante mall- Chandigarh (25 Lanes), Pavilion mall-Ludhiana (16 Lanes) as totally 125 Lanes.

Domestic branch Bowling Lanes Karaoke Rooms Ice Skating Rinks
Siam Paragon (Blu-o) 38 15 -
Ratchayothin (Blu-o) 26 19 -
Rangsit (Blu-o) 26 13 -
Mega Cineplex (Blu-o) 24 25 1
Esplanade Ngamwongwan-Kaerai (Blu-o) 24 13 1
Esplanade Ratchada (Blu-o) 22 17 -
Pattaya (Blu-o) 22 9 -
Pinklao (Blu-o) 20 14 -
Sukhumvit (Blu-o) 20 10 1
Udonthani 16 7 -
Central Festival Hatyai (Blu-o) 15 10 1
Changwattana 14 9 -
Chonburi 10 8 -
Central Festival Chiangmai - - 1
International branch
Aeon Mall - Cambodia 13 - -
Vientiane Center - Laos 8    
Total 298 169 5